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Keep in mind that your booth is your temporary storefront. Wouldn’t you rather shop at a store that you know the name of, has everything displayed nicely and where the employees seem to care to care you’re there? Shoppers at markets and pop ups are expecting the same things.
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There are so many benefits of building a network of people doing what you’re doing and going where you think you’re going. Other vendors will inspire and motivate you, give you market ideas, share wholesale or consignment opportunities or spark a new idea in your brain! Don’t forget to tap into this wealth of information.
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If you’re considering markets or pop ups for your business, I know what you’re thinking now - how do I find them? It’s actually quite easy. I share several ways and the one way we consider to be the best way.
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When people ask us what we do and we mention market, they majority of people say, “Oh! Farmer’s markets!” Since we have this same conversation a lot, I figured it was worth addressing the general pros and cons of the different types of markets.
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We’re talking about what pop up markets can do for your new or existing business and sharing some of our personal experience.
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This is the first post on our blog! I hope I will get better at doing videos, but I didn’t want to delay getting started any longer.
At the time this is posted, we have done approximately 100 markets in 3 years. A chunk of that time was during the COVID shutdowns, too.
We chose to do as many as we could as fast as we could so we could figure out quickly what markets were good so we’d have a better understanding of where we should be. As an unintended side effect, we now have a large amount of data and experiences. Vendors have asked us to share it with them. We love the idea of using what we’ve learned to help others, so after a long time of mulling it over, we decided that the best way to get information out was to use a blog format. And, our website helpfully had that function already available so all we had to do was activate it.
Over the next weeks and months we are excited to talk about things such as branding, inclement weather, transporting your stuff, etc.
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