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by Jennifer Anderson
You have about 10 seconds as a shopper walks by the front of your booth to make enough of an impression that they choose to sop and engage with yo...
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by Jennifer Anderson
We’re talking about something that’s pretty crucial to building your brand and creating shopper recognition. Unfortunately, it’s also something ma...
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by Jennifer Anderson
They way you operate all the parts of your business equal the brand people begin associating with it. Do you want them to think you offer “cheap” t...
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by Jennifer Anderson
If you’ve spent much time talking with me about our business or the artisan market we organize, you’ve probably heard me say that we purposefully p...
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by Jennifer Anderson
Weather is unpredictable and simply looking at your weather app will not tell you what type of wind you might experience. Any damage caused to prod...
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by Jennifer Anderson
Of course we want our businesses and our products to reflect who we are and what we believe. That is probably one of the reasons you’re even opera...
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by Jennifer Anderson
How to price your items is an internal debate I think most vendors have. We’ve observed that most seem to end up at one extreme and it’s to price ...
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by Jennifer Anderson
Keep in mind that your booth is your temporary storefront. Wouldn’t you rather shop at a store that you know the name of, has everything displ...
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by Jennifer Anderson
How do I know what markets are good? We’ve asked ourselves this question so many times. And I know all of you are asking that, too, because we’ve t...
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by Jennifer Anderson
There are so many benefits of building a network of people doing what you’re doing and going where you think you’re going. Other vendors will ins...
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by Jennifer Anderson
If you’re considering markets or pop ups for your business, I know what you’re thinking now - how do I find them? It’s actually quite easy. I s...
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by Jennifer Anderson
When people ask us what we do and we mention market, they majority of people say, “Oh! Farmer’s markets!” Since we have this same conversation ...
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